Events & Courses

Impact Measurement: What is it all about

This 1.5 hour online workshop cuts through the noise. It will help you decide whether you are ready to measure your impact and, if so, how to approach it in a practical and proportionate way.

Impact Measurement: What is it all about

For many social enterprises, impact measurement feels important but overwhelming. With limited time and competing priorities, it can easily fall into the “we’ll get to it later” category.

This 1.5 hour online workshop cuts through the noise. It will help you decide whether you are ready to measure your impact and, if so, how to approach it in a practical and proportionate way. The focus is clarity, not complexity.

What will be covered:

  • Demystifying common impact measurement terminology

  • Why measurement matters and when it adds real value

  • How to avoid over-engineering your approach

  • What you need in place before you begin

  • The key principles that should guide your measurement design

Practical examples will be shared and time allowed for discussion so you can test the ideas against your own context.

Ready to take the next step?

Following this session, SECNA will host a hands-on, one-day Impact Measurement Workshop (available both online and in-person in Sydney) to help you build your actual framework. Please note that attending this webinar is a prerequisite for the workshop to ensure you have the foundational knowledge required for the day. (Workhsop dates TBA)

The Facilitator

Sandy Blackburn is the founder and CEO of Social Outcomes, a boutique consultancy that helps organisations articulate, measure and report on their impact. With more than three decades of experience in the social sector, she has worked with social enterprises, not for profits and purpose-driven organisations to design clear strategies and practical, fit-for-purpose measurement frameworks.

Sandy is the creator of the Impact Culture Assessment (ICA), a diagnostic tool that helps organisations embed impact into their organisational culture, not just measure it. She is known for cutting through jargon and helping leaders build impact systems that are rigorous, proportionate and genuinely useful. Sandy is also a board director, public speaker and author on social impact.

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