Lunch & Learn - Strategic Marketing with the Frankston Social Enterprise Hub (FSEH)
Are you in the midst of the marketing maze? Wondering which channels, tactics, strategies and platforms are the best for your business?
Is too much energy, time and resources going into marketing and you still think (or know) you are missing opportunities?
This workshop is designed to give you clarity, direction, and actionable insights for your marketing efforts. We'll explore:
- Strategy versus tactics: The power of putting strategy before tactics. By setting clear marketing objectives and goals, aligned with your business and where you are in the business lifecycle.
- Six key pillars to strategic marketing: From social media to SEO, print brochures to email marketing – the marketing landscape is vast. We will simplify it all, and help you consider what you need to prioritise.
- Experience and relationships: Superpower your marketing and connect with more customers.
- AI and your business marketing: Ways to incorporate AI into your business marketing
Xanthe Rivett from Frankston Social Enterprise Hub's Collaborative Leadership team will deliver this 'lunch n learn' session for the Hub community.
With experience working across non-profits, social enterprise, government and business, Xanthe brings a wealth of knowledge and experience to share in this workshop.
What are the lunch 'n' learn sessions from Frankston Social Enterprise Hub?
These sessions are an opportunity to learn and connect at the Hub with other social enterprises and purpose-driven businesses and organisations. Check out the FSEH website for more great events.
