Don't miss this free webinar for the Australian disability community. It will be on 31/07/2024 at 11 a.m. AEST (Brisbane time). A business expert will discuss the fundamentals of marketing a business or money-generating endeavour. Everyone with a connection to disability in Australia can attend this event.
Enabled VIP are incredibly grateful to Kelby for agreeing to facilitate this event on such an essential business skill.
About the webinar:
In this second webinar let’s dive into promoting your business.
In this session we will go through the basics of your marketing plan and campaigns. Let’s explore the questions of who you are, who you help, where and how we find them and what we tell them. Simple steps to get you started on the journey of delivering your awesome solution to your client’s problems.
Be clear about your offer to your clients – what is your awesome solution to their problem?
Define your ideal client – who has the problem you solve?
Craft your message - can you describe your solution in plain language?
Find your people – what channels do you need to use to get in front of your ideal clients?
This event is free for the Australian disability community.
This series
This will be a 5-webinar series looking at business fundamentals. Each 45-minute session will be followed by the amazing @Rollie Pontigon (who is a member of our Executive Team) sharing NDIS insights related to Kelby's presentation. "The foundational pieces you need to know and have in place to build on. To be a little poetic - There are as many business ideas and plans as there are stars in the sky, without the right foundations they will not fly. Collaboration, hard-won lessons, and practical outcomes underpin the advice that we are making available to you. It will be interactive and (hopefully) valuable."
In this series:
- Planning – just where do you think you are going?
- Marketing fundamentals – who knows what you do?
- Systems – you need more than duct tape to hold it all together
- Pricing – don’t be cheap.
- Mastering money – it’s all in the numbers.
You will get to ask questions, discuss problems, and get some hands-on practice with tools you can use daily in your business. We will bring real-world experience and outcomes to the table and help you develop the skills and mindset to boost your pursuit of success.
About the speaker:
Kelby Williams - I have been assisting small and medium business since 1990.
From single-operator service businesses to complex multi-family agricultural operations, small cafés to multi-site hotel groups, cutting-edge engineering companies to digital agencies.
During that time I have been able to help with their finance structures and costs, developed strategies for cashflow improvement, helped resolve partnership conflicts, assisted with the development of their digital presence, marketing strategies and sales channels, and worked through the issues associated with expansion and relocation.
This has provided me with broad base of experience which I can apply to your business, and also access to a wide range of people with expertise in highly specialised areas - to address those challenges which require their particular skillset.
