About this opportunity
SisterWorks is a not-for-profit social enterprise, based in Melbourne.
Through work and entrepreneurship, our mission is to support women who are refugees, asylum seekers or migrants to improve their confidence, mental well-being, sense of belonging and economic outlook.
Our Vision: An Australia where all migrant women are given the opportunities to become economically empowered.
To date, we have supported more than 800 women from 56 different countries. To increase the number of migrant and refugee women empowered to access opportunities in the workforce, SisterWorks is starting to share its Model into other Victorian regions. New partners and Sisters are joining our SisterWorks Family throughout the state.
Role Responsibilities:
- Create well-written product descriptions that integrate good keywords for search engines.
- Build organic search traffic through SEO techniques such as keyword research, competitive analysis, on-site optimization, and link building.
- Optimize existing web content to increase SisterWorks organic search presence.
- Publish new website content ( case studies, products launch, etc.) .
- Work closely with key stakeholders within the organization to establish and maintain service and product messaging standards.
- Develop, manage, and execute a cross-channel content editorial calendar aligned with SisterWorks goals.
- Build a network of bloggers and media outlets to promote SisterWorks content and assets.
- Use digital research tools to identify search trends and create content that optimizes SisterWorks organic search results.
- Collaborate with team members to generate new content ideas that demonstrate the company’s marketing and brand image.
- Update existing sales and marketing assets as requested.
Required experience and qualifications:
- Knowledge of online content strategy and creation
- Excellent writing, editing and proofreading skills
- Experience with SEO and google analytics
- Strong research skills
- Creativity
- Collaborative spirit
If you feel you possess the above skills and experience and would be suitable for this role, please submit your resume and cover letter.
