Gen B is about purpose, not age. Celebrate B Corps leading with impact, redefining success, and using business as a force for good during B Corp Month 2025.
Who is Gen B?
Being part of Gen B isn't about age - it's about action. It means prioritising purpose over profit and using business as a force for good. From protecting the planet to creating positive change for people, B Corps are redefining success.
At Greatest Good, we're proud to be part of this movement, alongside our members who prove that you can do well and do good!
